Tailored towards standartized goods, electronics and books, the e-commerce giant, Amazon, is a household name. Here we’ll explore how controlling your Amazon stock a bit differently could bring your business to the next level. But first, let’s discuss a couple of weak spots Amazon has. Afterwards, we'll see what you can do to overcome them.
Categories of goods
Some retailers and sellers are better off having all their products exclusively on Amazon. However, most of us would profit highly from entering new marketplaces.
Multiorders provides full functionality by default for a fixed monthly cost, whereas the same amount would barely get you anywhere with other companies.
Other marketplaces tailor to different needs. Therefore, it’s easier to meet a customer in search of a specific category of goods or unique items. For example, crafted goods or handmade items. Meaning, there is no best marketplace (platform), but rather a bunch of them excel at certain categories of goods.
Unfit for brand growth
With limited personalization options and almost all focus put purely on the product, Amazon is no place to build a brand. While sales may occur, no amount of Amazon stock will make your customers fall in love with the brand behind the product.
Take control of Amazon stock
There’s plenty of reasons to breach into more marketplaces, having previously named just a few. The obvious solution is to put your products on more virtual shelves, so to speak. But how do you do it efficiently? The answer is software, built to manage your Amazon stock simultaneously with any other marketplace.
Basically, a single dashboard from which you control all your business, no matter how many sales channels you use. Most such software is rather expensive.
However, there are options that won’t dent your wallet. For example, Multiorders provides full functionality by default for a fixed monthly cost, whereas the same amount would barely get you anywhere with other companies.
It's also perfectly equipped to deal with everything else you need to run your business. That includes orders, shipping management, email marketing and business analytics.